Episode 263: Do You Have To Spend Money To Make Money? (FS263)

Shownotes: http://fizzleshow.co/263
Is it true that you need to spend money in order to make money? Are you waiting for cash flow to succeed in your business? How far does financial invest take your work?
We are here to tell you that, although money is not going to hurt your business, spending it will not necessarily ensure it’s success.
In this episode we traverse the idea of how and when you can spend money as an entrepreneur and when it might not even be necessary at all.
Money Isn’t Magic
Here at Fizzle, we often talk about these ins and outs, but it’s a great reminder to take the focus away from the money that can and must be spent, and keep everything in perspective.
We also talk about over-reliance on strategy, money philosophies and staying trained on why you started your business in the first place.
We look at websites, design, copywriting and advertising and the team give their opinions across the board on how to answer the questions that these areas raise.
So jump right in with us as we break down how and when you should put money into your business, so that you get the most out!
Key Points From This Episode:
The questions that arise for new business owners. [0:04:24.3]
Different kinds of business models and how this relates to the necessary money. [0:07:02.3]
The real challenge of starting and running a business. [0:11:41.2]
Over-reliance on strategy and the truth about money philosophy. [0:13:51.3]
Maintaining the joy of the business alongside marketing. [0:19:41.2]
Getting out of the rat race and off of the hamster wheel. [0:21:30.2]
Why passive income is often not completely passive. [0:26:31.8]
Figuring out the definition of what a comfortable life is for you. [0:29:51.2]
Getting over the fear of failure and the pursuit of perfection. [0:32:39.6]
Spending money on building a website. [0:33:49.2]
Why design doesn’t matter as much as you think it does. [0:40:27.1]
The power and weaknesses of copywriting. [0:44:25.6]
Weighing the value of Facebook Ads as a business tool. [0:49:13.9]
Useful resources for deciding when and where to spend money. [0:51:59.9]
Links Mentioned in Today’s Episode:
Fizzle Web Design Course
Fizzle 80/20 Copywriting Guide
Fizzle Small Business Toolkit
Tesla - https://www.tesla.com/
The Hard Thing About Hard Things — https://www.goodreads.com/book/show/18176747-the-hard-thing-about-hard-things
Inbox Zero — https://lifehacker.com/282544/merlin-mann-presents-inbox-zero
Jess Lively — http://jesslively.com/
Pat Flynn — https://www.smartpassiveincome.com/
Seth Godin — http://sethgodin.strikingly.com/
Elizabeth Gilbert — https://www.elizabethgilbert.com/
WordPress — https://wordpress.com/
Claire Pelletreau — https://clairepells.com/
StoryBrand — https://storybrand.com/about/
Courtney Foster-Donahue — http://courtneyfosterdonahue.com/