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Abiresh,Chandrani,Ajit Pandey

Visual Social Marketing: A shift from read to view

The book on visual social marketing starts with the basic concepts and the recent trends in visual social marketing, then moves on to cover the power and risks of using the visual social platform followed by the adoption of various social media marketing strategies. The book then takes a reader through the acquisition of visual assets and usage of the basic and advanced tools of visual social marketing. Along with visuals, it has numerous examples and case studies to help gain the desired clarity.
335 printed pages
Copyright owner
BPB Publications
Original publication
2021
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