Tony Buzan

Images really are more effective than words in engaging our brains. To give the images in your Mind Maps even more impact, keep them crisp, colourful and clear. This will make them attractive, engaging and memorable.

linearity will very likely undermine your ability to access or retain all the information that is available to you

Colour relates to the right-hand side of the brain, whereas words are associated with the rational left-hand hemisphere. So a combination of colour and words engages the workings of both sides of the brain

They add life to images and make them more attractive

Numerous studies show how a considered use of colour can:

• Capture attention

• Greatly improve comprehension

• Ignite motivation

• Encourage vibrant communication

• Increase the mental processing and storing of images

Make life colourful with Mind Maps!

IMAGES

When we are young, we usually learn to draw before we can write.

A genuine Mind Map uses single words on its branches. This is because single words pack more of a punch than a phrase, as each individual word will trigger its own unique set of associations and thereby generate new ideas.

secondary languages or subroutines. The Human Language, formed of imagination and association, is the primary language of our species.

One word per branch of your Mind Map will make your brain really engage with the subject and go to the heart of the matter. It will give your brain a hook on which to hang a memory.

A Short History of the Thinking Behind Mind Maps