For the Palestinians, Americans and Europeans can support the simple principle of equal rights, a position that will very likely have a real political effect in time. Perhaps that is why BDS evokes such a viscerally defensive response, even from many ostensible progressives. It reminds us all too clearly that the simple support for equal rights—not in the abstract, but as the only route to a political solution in Israel-Palestine—would be easy enough for us, as citizens, to act upon.